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Category: Tips and Tricks
Instagram Post Building: Beyond the Visual Content
They say that a picture is worth a thousand words, but for Instagram-marketing purposes, that isn’t always enough.  In addition to your visual content, Instagram allows you to write a caption, add a location, tag other users, and share to other social media platforms. It’s wise to take full advantage of these Instagram post building opportunities, so keep reading for a few tips on ways you can complement your visual content before you post.

If done right, you should see results in the form of boosted engagement, follower gains, and more exposure!
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Free Lightroom Export Presets for Instagram Posts

So, you’ve just finished editing a batch of photos from your latest shoot in Lightroom and you want to throw a few on Instagram.  There are so many different ways to get the images out of Lightroom and onto your mobile device, but many of them are time consuming, sacrifice quality, and/or result in large files that end up taking space.

If only there was a simple Lightroom export preset that gave you small file sizes at optimal dimensions for Instagram and synced the images with your mobile device.  Well, now there is — InstaCloud1080.  Best of all, I’m giving it to you for free!
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Optimize Your SoundCloud URL


Google is by far the king of search engines across any platform (desktop, mobile + tablet, console). With that being said, you’ll want your SoundCloud profile’s URL to be fully optimized for Google’s search engine to allow people to discover your profile higher in the results.

If you are just starting out as an artist or finally decided to put your music on SoundCloud, you’ll want to utilize all the help you can get to make sure your fans can find your profile when they type your name into Google.

Although this post is written with artists in mind, if you are a curator, media outlet, or a respected user with a good sense of musical taste, you can apply these tactics to ensure people easily find your profiles as well.

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A Simple Tip for Better Instagram Engagement

A Simple Tip for Better Engagement on Instagram

One of my biggest tips for better Instagram engagement is to take advantage of the portrait format for posting photos. Since Instagram introduced support for portrait and landscape orientation in August of 2015, most of you should know exactly what I’m referring to here. If not, read about it here.

While I personally format photos based on the image content, I know many people using the popular photo-sharing platform care about getting better Instagram engagement. So if you’re are struggling to get the likes and comments you desire, give this a try.

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2016 (C) All rights reserved.