They say that a picture is worth a thousand words, but for Instagram-marketing purposes, that isn’t always enough. In addition to your visual content, Instagram allows you to write a caption, add a location, tag other users, and share to other social media platforms. It’s wise to take full advantage of these Instagram post building opportunities, so keep reading for a few tips on ways you can complement your visual content before you post.
If done right, you should see results in the form of boosted engagement, follower gains, and more exposure! Read More
Inspiration plays an important role in creativity. Not only does inspiration help us formulate new ideas, it also serves as motivation to carry out those ideas. As a creative individual, it’s important to get inspiration daily. For visual creatives, Instagram hubs are a great way to find inspiration and stay motivated to create.Read More
So, you’ve just finished editing a batch of photos from your latest shoot in Lightroom and you want to throw a few on Instagram. There are so many different ways to get the images out of Lightroom and onto your mobile device, but many of them are time consuming, sacrifice quality, and/or result in large files that end up taking space.
If only there was a simple Lightroom export preset that gave you small file sizes at optimal dimensions for Instagram and synced the images with your mobile device. Well, now there is — InstaCloud1080. Best of all, I’m giving it to you for free! Read More
One of my biggest tips for Instagram engagement is to take advantage of the portrait format for posting photos. Since Instagram introduced support for portrait and landscape orientation in August of 2015, most of you should know exactly what I’m referring to here. If not, read about it here.
While I personally format photos based on the image content, I know many people using Instagram care about how much engagement their posts are getting. So if you’re are struggling to get the likes and comments you desire, give this a try.